×agnt_How Whop's sales team stopped doing SDR work and started closing.
Three agents — Instagram qualifier, LinkedIn pipeline, and campaign monitor — that gave Whop's Mexico Lead two hours back every day. He spent them closing.
- 3 agents shipped end-to-end
- 1,000+ Instagram profiles qualified per week
- Full LinkedIn ICP → enrichment → sequencer pipeline
- Daily Slack digest across every outbound campaign
- ~2 hrs/day returned to Whop's Mexico Lead
- #1 on internal sales leaderboard, 2 weeks running
The company
Whop is a digital marketplace valued at $1.6 billion as of February 2026, following a $200 million investment from Tether. The platform supports over 21 million registered users and 50,000–60,000 new signups daily.
It facilitates roughly $3 billion in annual earnings across 40,000 businesses and creators selling digital products. Their sales team is responsible for signing new sellers onto the platform — and at that scale, the top-of-funnel volume is enormous.
The problem
Reps were stuck doing top-of-funnel work — not closing.
Whop's sales reps were spending a significant chunk of their time on top-of-funnel work — manually finding leads, vetting them against ICP criteria, and keeping tabs on outbound campaigns — instead of actually working the pipeline they already had.
The team had a clear ICP but no reliable way to surface qualified leads automatically. Instagram was one of their best channels for finding potential sellers, but vetting profiles one by one was eating into selling time. On LinkedIn, the same problem existed at scale. And with multiple outbound campaigns running simultaneously, reps were logging in daily just to check status — another hour lost to work that doesn't move deals forward.
» Build the infrastructure that handles all of that automatically, so the team can spend their time on what they're actually good at — working leads and booking calls.
Three agents. Built with the Whop team.
We worked closely with Alex — Mexico Lead at Whop — to define the qualification criteria and workflows that matched how they actually sell.
Instagram Lead Qualifier
Works through a continuous feed of Instagram profiles in Whop's target ICP — digital creators and product sellers. For each profile it analyzes posts, engagement, and website presence against a detailed qualification rubric we built with the team.
Profiles that pass get synced automatically into a Clay table, which feeds directly into their Instantly and HeyReach sequences. Profiles that don't pass are filtered out before they ever touch the sales team. Zero manual review.
LinkedIn Prospecting Pipeline
A full end-to-end LinkedIn agent: ICP search → profile qualification → enrichment → sequencer sync. Searches LinkedIn for profiles matching Whop's seller ICP, qualifies them against the same criteria framework, enriches with contact details, and pushes qualified leads directly into Instantly and HeyReach campaigns.
The sales team sees finished, sequenced leads — not a spreadsheet to sort through.
Campaign Monitor
A daily digest agent that checks the status of all active outbound campaigns every morning and posts a summary to the team's Slack — open rates, reply rates, leads running low, anything that needs attention.
The team gets one clean update instead of logging into three tools to figure out what's happening.
The result.
To understand the impact, look at what changed for one person: Alex, Whop's Mexico Lead.
Reviewing Instagram profiles one by oneLogging into multiple outreach tools dailyHours per day on work that never required his skills
- Agents review 1,000+ profiles/wk without him touching one
- Qualified leads land in his sequences automatically
- Campaign updates hit Slack every morning
- ~2 hours/day back » spent closing
For the past two weeks, Alex has been #1 on Whop's internal sales leaderboard — booking more calls than anyone else on the team.
He didn't get better at sales. He just finally had the time to do it.
The stack.
See what we'd build
for your team.
Book a free discovery call. We'll map out the agents that get your reps off SDR work and back to closing — same as we did for Whop.